Using Flash Introductions
Many websites have decided to make use of flash introductions for their web sites. Using flash can be fantastic for many web sites, but is not used very well on others. Also people do not always set their introductions up in a positive way and therefore have a high bounce rate. This article was written to help people create flash introductions in a way that suits their web sites audience.
The first thing you must know is that flash introductions are fantastic, but only if they are used correctly. For instance, if you have created a web site to promote a movie, than there is nothing wrong with creating a long and captivating flash introduction. This being said, a website that is created to sell personal hygiene products should not build a long introduction about the product, because they will only be impeding their own sales. You’ll want to make some introductions short and simple and this would be a good example of one that should have both of these criteria.
Just to recap, sites selling incidentals should not start out with long flash introductions or commercials, (with the exception of Old Spice, because they’re hilarious. Sites that are promoting a movie or a video game should start out with long and dramatic flash introductions.
Once you’ve determined whether or not your site’s flash introduction needs to be long or short, you need to determine the content of your intro. It should be self evident that websites talking about films should have the film’s trailer in the introduction, but you’ll find its not so simple with other niches. For instance, a website selling a suit should not waste their visitors time showing them 100 different suits in their introduction. People looking to buy a particular type of suit will be turned off by this intro and will leave before finishing the video. You’ll want to put a very brief intro for this type of site that quickly gets to the point and sends the visitor into the heart of the web site.
Site owners that want to do some free testing should really try and find a free flash website to work with. You can click here for a free website that lets its users work with and build flash sites at no cost. Using this website will be great for both learning and testing. I’d highly recommend paying this web site a visit today.
